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Tuesday, 13 February 2018

Dedicated LSPs gaining strong hold over traditional LSPs in e-commerce retail industry of India: Bonafide Research

Better service, investment in technology infrastructure, wider range of product offerings, competitive pricing, fundraise from global investor and their ability to reimburse cash quickly has provided e-commerce focused LSPs to munch bigger pie of e-commerce market as compared to the traditional LSPs.
The India e-commerce logistics industry is growing at a rapid rate given the funding by global investors. The e-commerce focused LSPs have gained huge traction in the last couple of years, for example players like Delhivery and Ecom have already crossed a revenue mark of Rs. 350 crore individually. These emerging LSPs providing complete logistics solution to e-retail industry includes services like first mile, last mile, COD collection, remittance, parcel tracking, etc. These e-commerce focused LSPs are continuously adopting new technologies and constantly making efforts to welcome new requirements given by e-commerce companies. Meanwhile, traditional LSPs have an advantage of established network and reach, along with their experience and expertise in providing logistics service pan India. But due to lack of pattern followed to reach the client of e-commerce, along with the lack of sales techniques and IT adoption, has put these traditional LSPs to lose their ground on e-commerce logistics platform.
According to recently published report of Bonafide Research 'India E-Commerce Logistics Market Outlook, 2022' e-commerce logistics market has crossed a revenue mark of Rs. 5,000 crore in FY 2016-17. Increasing e-retail industry has augmented the demand of LSPs for distribution and reach. In distribution channel, e-commerce package in India is handled by at least 18 people before it reaches its final destination, whereas in a developed country a package would be touched by about 3-5 people. Earlier to e-commerce, the domestic express service market was largely unorganized and fragmented. The existing traditional 3PL players had limited capabilities to cater to time sensitive delivery and service levels demanded by e-commerce players, which resulted into captive logistics arms being seeded by the large e-com players. Maximum of deliveries for Amazon and Flipkart are executed through their respective captive logistics entities. In last 3-4 years, 3PL players have emerged to take advantage of scale and efficiency through a technology first approach. Within the 3PL LSP market, e-commerce focussed players like Ecom Express, Delhivery and GoJavas have more than 30% market share. Both types of LSPs, captive and third party, are looking to expand their capabilities through calculated investments. Also, large e-commerce vendors have made strategic investments in other logistics players in this critical market and have invested in start-ups too. In complex categories such as furniture, jewellery and grocery, e-commerce players still largely rely on captive logistics.
Report Link: Click Here
In e-commerce logistics, last mile and line haul contribute major part of the logistics cost for players. Major part of line haul is by air due to time sensitive nature and service commitment. E-commerce growth over the next 5 years will be driven by demand from tier-II cities and beyond. Shipment volume will increase majorly in the forecast period. The challenge is that the demand from tier-II cities and beyond will be highly disaggregated because it will be originating from more than 4,500 small cities and town. Building a scalable and efficient logistics network for such scattered demand and supply will require innovative business models from logistics players.  
Companies in this report are divided into three sections: Gati Limited, Blue Dart Express Limited, FedEx Express Transportation & Supply Chain Services (India) Pvt. Ltd., Safexpress Private Limited, Future Supply Chain Solutions Limited, First Flight Couriers Limited, Aramex India Private Limited and Indian Postal Services are major traditional logistics service providers in India. Major companies in e-commerce focused logistics service provider include Delhivery Private Limited and Ecom Express Private Limited whereas Instakart Services Private Limited - Ekart and Pigeon Express Private limited - GoJavas are major captive logistics arms in India.
Report: India E-Commerce Logistics Market Outlook, 2022
Base Year: 2015-16
Estimated Year: 2016-17, Forecast Year: 2021-22
Pages: 122, Figures: 21, Tables: 32

Contact Us
Bonafide Research & Marketing Pvt. Ltd.
Steven Thomas – Sales & Marketing Manager
Telephone: +91-265-2331309/ +91-7878231309

Monday, 12 February 2018

India Frozen Prawns Market Outlook, 2020

India Frozen Prawns Market Outlook, 2020: India exports a large amount of marine products to various countries. During the financial year 2016-17, exports of marine products reached all-time high and recorded a growth of 24.49% in rupee earnings, as compared to the previous year. However, barely 5% of India's seafood exports are in the proc...

Wednesday, 31 January 2018

Body wash and Shower gel are the two big promising segments in India's mature bath & shower market: Bonafide Research

India Bath and Shower Market Outlook, 2022

Rising
disposable income, change in preferences, trend of premiumization and strong
advertising & marketing campaigns have changed the scenario of body wash
and shower gel category in India. Players have been introducing number of variants
in this category, which is acting as a major growth driver for the bath &
shower market
.
India bath and
shower market includes products like bar soap, body wash and shower gels. Bathing
products have shown huge potential in the country from last decade. Indian
consumers are spending a lot of money over their grooming and care - be it men
or women. They are getting more demanding even about dull activities such as
their daily shower, with an increasing number of urban households beginning to
use shower gels and body washes instead of standard bar soaps. However, tier-II
and tier-III city consumers still prefer traditional beauty soaps over these
new age gels. Affluent urban consumers and experimenting youth are the two
major end users of body wash and shower gel in India and thus this category is majorly
stick to the urban markets. Being premium, these products offer better margins and
help companies to rein in their sliding profits.
According to recently
published report of Bonafide Research "India
Bath and Shower Market Outlook, 2022",
bath and shower market size has
reached over Rs. 18,000 crore in FY 2016-17, registering a healthy compounded
annual growth rate in the last five years. In India, the market is dominated by
HUL followed by players like ITC, Reckitt Benckiser, Godrej, Patanjali, Wipro
and many more. These companies have strong presence in the personal care
segment as well. In bar soap category, traditional beauty soaps are the highest
selling soaps in India followed by herbal and health soap. Market leader HUL with
its decade old brands like Lux, Lifebuoy, Liril, Pears, Breeze, Hamam and Ayush
leads the bar soap category as well. However in the southern region, soaps like
Margo, Medimix and Mysore Sandal are more popular than the leading brands. HUL
and other major players operating in the bar soap category still find it
difficult to sustain in this region, due to dominance of these age old soaps. On
the other hand, market scenario has completely changed after Baba Ramdev's Patanjali
Ayurved has made its entry into number of categories, including bath and shower.
Patanjali Ayurved has fully diverted Indian consumers towards herbal bath soaps
made from natural ingredients. To counterpart Patanjali, market leader HUL also
came with its lost brand Ayush and re-launched it in 2017 as 'Lever Ayush'.
Similarly, other soap brands are also trying to market their products as
natural and herbal. Brand promotions and marketing strategies have become
aggressive to capture a larger consumer base.
Soaps are divided into mass/
popular and premium category based on their pricing and positioning. Mass bar
soaps still dominate in value as well as volume sales whereas body wash and
shower gel are fast becoming a substitute for premium soaps. If players continue
to increase the prices of premium soaps, then body washes and shower gels may
fully substitute them in upcoming years due to high preference by consumers. Players
of body wash and shower gels are coming up with small packaging sizes to
promote these products in tier-II and tier-III cities as well. Some players are
targeting the hotel and hospitality segment by supplying their products in
bulk. India still has a very low penetration in shower gel category but now it
is expanding fast in urban cities. Higher disposable income and change in
lifestyle of younger generation are the key growth drivers for this expansion.
Major companies
operating in the bath and shower market of India are ITC Limited,
Hindustan Unilever Limited, The Himalaya Drug Company, Wipro Consumer Care
Limited, Beiersdorf (India) Private Limited, Colgate Palmolive (India) Limited,
Godrej Consumer Products Limited, Reckitt Benckiser (India) Private Limited and
Karnataka Soaps & Detergents Limited.
Report: India Bath and Shower Market Outlook, 2022
Base Year: 2016-17
Estimated Year: 2017-18, Forecast
Year:
2021-22
Pages: 132, Figures:
58, Tables: 27

Contact Us                                                                         
Bonafide Research
& Marketing Pvt. Ltd.
Steven Thomas –
Sales & Marketing Manager
Telephone:
+91-265-2331309/ +91-7878231309
Website: http://bonafideresearch.com/

Tuesday, 23 January 2018

Celebrities like Salman Khan, MS Dhoni, Sunny Leone, Lisa Haydon and Shweta Tiwari - set trends for using baby mobility products among Indian parents: Bonafide Research

With growing paparazzi culture, movie and TV stars are nowadays always captured at the airport or popular hangout places by numerous cameras. Not only celebrities but also their infants are major attraction as people love watching celebrities being captured with their child. These star kids are usually being carried by their ohh so famous parents in fashionable and trendy baby mobility equipments, which in turn has made these products more famous among urban parents.

Parental care is an essential part of human nature. Parents, regardless of the level of wealth, always want to give the best to their children. Baby mobility products allow parents and caregivers ease of mobility while travelling or during household chores. These products give relaxing arms to mother's and helps them in gaining much needed rest post delivery. Equipments like carriers help them in getting back to normal routine, as modern Indian women's do not want child to be restricting their movements or work. Strollers and prams make life much easier and parents do not feel bogged down by the baby being attached to them 24*7. Child car seats are relatively a new phenomenon in India. Since a baby has no way of exercising self restraint, it’s at a greater risk of being hurtled around the car. Using a child car seat helps to overcome these risks and Indian parents have now started to understand this. On the other hand, baby walkers help babies to learn walking gradually. Baby carrycots are useful where strollers and prams are not appropriate like in crowded places.
According to recently published report of Bonafide Research “India Baby Mobility Equipment Market Outlook, 2022”, baby mobility equipment market is expected to cross a mark of Rs. 1000 crore in the year 2019-20, registering double digit growth in India. Though, 70% of the country's population lives in rural areas, the market is still dominated by urban cities. Urban parents usually have knowledge about gearing products and needful baby safety products. Their higher purchasing power makes them a prominent customer to baby mobility equipment manufacturers. In the report, urban cities have been divided into four major clusters: Top 10 cities, 11-70 cities, 71-200 cities and others. Top 10 cities and 11-70 cities together contribute more than 60% to the sales volumes as they have more number of higher income educated parents, thus making it a key marketplace for players.
Indian people - whether girl or boy, man or women, old or young, single or married - are extremely fond of Bollywood celebrities. They try to follow these celebrities on everything - whether it's about their dressing style, hairstyle, shoes or products they use. Also, knowing about their lifestyle has become very easy in this social media age. Whenever these stars step out of their home, hundreds of cameras follow them and these pictures immediately go viral on all social media platforms. With the post 2010 boom in Bollywood websites and the coverage of film personalities in the newspapers, candid shots as well as video clips of stars sighted at airport terminals, movie previews, gymnasium sessions, en route to parties in their lavish cars, etc. have become regular.
Apart from all this, one trend that has really gone viral in the last two to three years is about capturing celebrity children's, especially infants. As many as 10,000 publications and websites in various languages use these pictures, along with general public on social media. These star babies are usually being captured in some or the other mobility equipments, which in turn has made this product category more famous with all the necessary attention. Salman khan was once seen carrying his nephew Ahil in a carrier; Mahendra Singh Dhoni was carrying her daughter Ziva, Lisa Haydon with his infant Zack, Sunny Leone with daughter Nisha and latest Shweta Tiwari was seen carrying her child Reyansh in carriers and sling pouches. All of these celebrity pictures go viral on the internet and the much informed urban parents try to replicate the same for their babies. There are numbers of brands selling baby mobility equipments in India, whether organized or unorganized, domestic or international. Some popular brands include names like Mee Mee, Babyhug, Graco, Chicco, Sunbaby, R for Rabbit, Hauck, Jane, 1st step, Fisher Price, Tiffy & Toffee, Anmol etc.
Major companies operating in the baby mobility equipment market of India are Aardee Specials (Huack), Adorro India (Jane), Artsana India Private Limited (Chicoo), BrainBees Solutions Private Limited (FirstCry), Me N Moms Private Limited (Mee Mee), R For Rabbit Baby Products Private Limited and Ral Consumer Products Limited (Tiffy and Toffee).
Report: India Baby Mobility Equipment Market Outlook, 2022
Base Year: 2016-17
Estimated Year: 2017-18, Forecast Year: 2021-22
Pages: 96, Figures: 44, Tables: 18

Contact Us
Bonafide Research & Marketing Pvt. Ltd.
Steven Thomas – Sales & Marketing Manager
Telephone: +91-265-2331309/ +91-7878231309
Website: http://bonafideresearch.com/